Managing director: Ville Rantala
Main product groups: Diving and immersion dry suits for all water related activities, both for commercial as well as official users, and consumers.
Other activities: import and wholesale trade of diving equipment and swimming gear
Personnel: over 70
Head office and factory: Turku, Finland
Markets: Global. Main market areas include Scandinavia, Central Europe, UK and Russia.
Ursuk's story began in 1964 in Turku, Finland from a modest little dive shop downtown that displayed the finest diving equipment of the time, including neoprene wetsuits, of course. The back room of the shop served as a factory in which the suits were hand cut for each customer individually.
The 1970s saw a continuation of the era dominated by neoprene. The 3-mm suits were an absolute hit among Finnish water sports enthusiasts. One of the company's great prides was its line of modern windsurfing suits.
With time, and growing success, a more durable suit material, double lined neoprene, was added to the already impressive selection. With the confidence gained from past successes, Ursuk also signed its first export deal with the Swedish company Watski.
Soon the company had grown so much that it was forced to move to new premises, which became its headquarters for the next 35 years.
In the 1980s, product development continued, and the company's range came to include the 6h SOLAS immersion suits. The next decade, in turn, saw the focus shift to more breathable and comfortable dry materials. The new millennium brought with it Heavy Light, the first Ursuit diving dry suit, as well as a new patented innovation, a two-piece dry suit, Ursuit Gemino.
Ursuk's current premises in the Lauste district of Turku were completed in 2008. The impressive facility covers an area of 2,500 m2 and employs over 70 skilled professionals. Nonetheless, the original vision from 1964 remains the same: Ursuk manufactures absolute safety combined with first-rate comfort.
COMPANY VALUES: WHAT IS URSUK?
From the very beginning, our first and foremost aim has been to listen and to understand our customers. This has also been defined as one of our core values. We strive to be a trusted partner to all our customers. If we can be confident in what we do, our customers will do the same. We aim towards excellence in all our activities: By continuously renewing and evolving we will be the leader in our field of business, and can produce top-quality products.
Recently, we asked our employees how they see the company they work in: According to them Ursuk equals high-quality work, skilled and professional people, and internationality. Ursuk is a company that succeeds through cooperation and uniqueness – by being a little out-of-the-ordinary – and by having an excellent concept. Our employees believe that we can be taken seriously, and that we represent Finnish cutting-edge know-how in products designed for extreme conditions. Some even admitted that Ursuk is a way of life, and it's true that we do also have fun together.
OUR FUTURE VISION AND COMPANY MISSION
It's our dream that everyone would embark on their adventures on water wearing a dry suit. Nowadays, nobody questions, for example, the necessity of wearing a seatbelt while driving a car. You buckle it without giving it a second thought. However, this was not the situation not that many decades ago. We feel that the safety related to activities on and under water can still be improved in so many ways, and we admit that, with our vision, we are aiming high because we know that wearing appropriate gear creates safety but, what's more important, comfort.
In the future we are expanding our horizons even further. Our mission is to offer our growing customer-base products with superior quality that protect them against all elements of nature. Extreme conditions are a state of mind and staying dry is a state of being. Ursuit creates safety and comfort on land, at sea and in the open air. The reason for our existence is to help you to perform well as a professional, to enjoy a sport that you love, and to be comfortable that you can rely on your gear, regardless of the conditions.